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In order to use the extensive resources and expertise of the Adventure Programs Department to support the development of the adventure industry, UCC had created The Adventure Centre. The Centre has been established as a focal point of excellence within Canada for high quality and progressive educational opportunities for career development in adventure guiding and entrepreneurship - as well a to assist industry groups in facilitating identified developmental and training needs.
The Centre integrates the Adventure Guide Diploma's educational programs with adventure industry development initiatives with the intent of providing higher-level educational and transitional opportunities to students, while at the same time, facilitating industry developmental needs through providing a contractible, innovative, and responsive resource to industry.