BBUS 346

International Business (4,0,0) 3 credits

This course is a broad introductory survey of the field of international business, focusing on the international environment; international trade theory and policy; the balance of payments and foreign exchange markets; and the theory of multinational enterprises and foreign direct investment. The course also focuses on international business operations, including global strategic management; international modes of entry; organizational structure and control issues; and international business functions including manufacturing, marketing, R&D, human resource management, accounting, and finance.

Prerequisite: 60 credits